Wednesday, 17 February 2016

NAIJA SINGERS SHOULD LEARN FROM THIS!!

Many Nigerians have seen the spectacle that was served up early this morning at the half-time of the Super Bowl 50, which held at the Levi’s Stadium in Santa Clara, California, on Sunday, February 7.
From colourful costumes, catchy dance routines and attention to detail, the 13-minute duration of the show packed a lifetime worth of entertainment from Beyonce, Coldplay, and Bruno Mars.
Here are 5 things Nigerian artistes ought to learn from that performance.

Employ Creative Direction

Beyoncé Beyoncé, Coldplay and Bruno Mars
(Reuters)
From start to finish of the performance, you could see the work put into every detail. The creative direction was evident, as everything flowed seamlessly, from the stage setup to the entrance of fans, the timing, the syncing of stars, dance and every aspect of it. This was creativity at its height. Not one star just came out to perform. There was a vison, and that was executed.

Engage In Rehearsals

Super Bowl 50 Super Bowl 50
(Getty)

What great feat was ever carried out without practice and rehearsal runs? Super Bowl performance was near-perfect, with so many elements flowing in and out of view effortlessly, it seems like everyone was on autopilot. That’s because the rehearsal for the show, inclusive of sound checks have been done. Every move on that stage took months to perfect.

Foster Collaboration

Beyoncé Beyoncé, Coldplay and Bruno Mars
(Reuters)

How many times have you attended a concert and seen three lead acts collaborating for the entirety of the performance? Almost never. What we get in Nigeria is the insistence of the headlining act to go solo, while calling on others as backup. Also we have the clash of egos coming in the way of true artisty. At Levi’s Stadium, none of that mattered, as all acts worked together perfectly to create the ultimate artistic experience.

Proper Performance Structure

Beyoncé Beyoncé performing on the field.
(AP)

Chris Martin ushered Coldplay in with the opener of openers, Viva La Vida, which came through with a full band involving percussionists, Violinists and many more. Beyonce came through with her dancers (all black women), and Brumo Mars gelled it all up with his egotistic miming. That’s performance. That should be emulated.

Timing

Beyonce, Chris Martin of Coldplay and Bruno Mars perform onstage during the Pepsi Super Bowl 50 Halftime Show Beyonce, Chris Martin of Coldplay and Bruno Mars perform onstage during the Pepsi Super Bowl 50 Halftime Show
(Getty)

All the trifecta of stars needed for that night was 13 minutes. 13 paltry minutes contained that eternity of happiness and artistic beauty. Every act was contained into that set time and everyone went home happy. That’s what we should learn. Short, but rich in quality.

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